Online shopping is the process of purchasing goods or services over the internet, usually through a website or mobile app. This form of shopping has become increasingly popular in recent years due to its convenience, wide selection of products, and often lower prices compared to traditional brick-and-mortar stores. Consumers can browse and purchase items from the comfort of their own homes, without the need to travel to physical stores. Online shopping has also led to the rise of e-commerce platforms, such as Amazon, eBay, and Alibaba, which provide a marketplace for various sellers to reach a global audience. Additionally, the rise of online shopping has transformed the retail industry and changed the way consumers shop for goods and services.